28 August 2026 By PS Harish
In the last post I laid out the damage. About 80% of a company’s marketing automation doing nothing but repairing data. Six fields all holding the same thing. Over 150,000 records belonging to nobody. And a cleanup so large it had turned into a risk nobody would approve. This post is the other half: how […]
25 August 2026 By PS Harish
Bad CRM data is never one big problem. It is the same six small ones, in company after company. I have now worked inside about ten CRM systems, across different companies, industries and platforms. I have never once found one where keeping the data clean was a real job that someone owned and someone funded. […]
AI, AI Architecture, AI Product Development, Blog, Content Strategy & AI
9 August 2026 By PS Harish
The AI Adoption Crisis No One Is Talking About The most costly mistake I see in boardrooms today isn’t a bad technology choice. It’s a misdiagnosis. Executives are treating AI as an IT problem — a race to license the latest model, debate version numbers, and stand up a chatbot. Meanwhile, their operations stay exactly […]
25 July 2026 By PS Harish
Your CRM may show a healthy pipeline, but how much of it is genuinely active? In a recent discussion on Reddit’s CRM community, one practitioner reported that approximately 20–25% of the “active” pipeline reviewed across a handful of real-estate CRM audits had no logged activity for more than 30 days. The same audits uncovered inconsistent […]
